BIO

Alfonso Herce is a guitarist, sound engineer, and producer with a solid career in music, production, and composition. Trained in classical guitar since the age of 10, he has worked with renowned brands such as KIKO Milano, El Corte Inglés, and EntrePinares, composing music for advertising and audiovisual projects.

He has been a programmer and music producer at Kiss FM, as well as a live performer collaborating with various artists and bands, playing at some of the country’s top festivals. He has also worked as a teacher in the electric guitar degree program in Logroño and runs the TPG channel, with over 20,000 followers on social media.

His career is defined by versatility, ranging from national tours to radio productions and recordings at his studio, Alea Studios.