Reason has always been a labor of love. When we created it over twenty years ago, the idea was to have the best and most exciting music gear right there in our computers.

That’s the path we’ve been on ever since. It’s what made Reason into this fun, experimental mix of instruments, effects, cables, and features that fill the Rack today.

Reason was never made for those looking for the industry standard—it’s made for the explorers, the pioneers, the outsiders whose brains are just wired differently. The music makers that always ask “what if?”

We could brag about all the Reason-loving producers and artists that have spawned new genres, made chart-topping hits, or won Grammys, but we’d rather just talk about how fun it is to make music in Reason—no matter who you are.